Wednesday, July 14, 2010

BOC Slip! Slop! Slap!


“Slip! Slop! Slap!” is a health promotion campaign that began in 1981. The campaign was launched by The Australian Cancer Council. The “Slip, Slap, Slop” campaign promoted wearing sunscreen and is a huge campaign for skin cancer prevention today.


“In fact, it has been so successful in raising awareness of the dangers of sun exposure that a new problem has appeared. Some groups are now failing to get enough sun and are suffering from a deficiency of vitamin D.”


The campaign urges people in the sun to slip on a shirt, slop on some sunscreen, slap on a hat and wrap on sunglasses. Those involved in Cancer associations feel that these simple steps will help to keep people safe from skin cancer and the damage caused by ultraviolet rays.


“In addition to these tips, seek shade especially between 10 a.m. and 4 p.m. While parents should use these methods for protecting children from too much sun, it's also important to teach kids to protect themselves as they get older.”


This campaign is believed to have been a great way to get people to protect themselves from the sun and ultraviolet rays. The results over the years of not doing so have led to many people with skin cancer, leather-like skin and more wrinkles and blotchiness than these people may not have had, had they used sun protection.


“Eighty percent of all sun damage occurs before the age of eighteen. Lots of adults have learned this the hard way.”


“Slip! Slop! Slap!” has become an easy reminder for everyone to stay safe while having fun in the sun.

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